Mobile sales leads generation

Need more sales? Virtually every single Organization, no matter of its size, does.

Historically online sales leads generation had been done via different techniques such as e-mail blasts, newsletters, pay per click and banner advertising, SEO etc. Depending on the market, industry, geography and depending on how targeted your message is these techniques are more or less expensive and more or less effective.

Since the proliferation of mobile devices a whole new avenue of advertising was born. And it's a different ball game.

Mobile devices present a few different feature sets and a truck load of new opportunities. Essentially mobile search is:

- location oriented
- immediate action / trigger oriented
- growing

Let's take the opportunity and discuss these three features of mobile search.

Location oriented means that your customer can be presented your advertising message right where he or she is. This is a tremendous opportunity for local businesses or other organizations that conduct business locally (rather than nation wide, State wide or regional).

There are many verticals that can take advantage of such a powerful feature: some examples are restaurants, doctors, service companies, auto shops, beauty salons, shopping malls, hospitality providers, home improvements specialists etc.

Immediate action oriented means that your potential customer, while using his/her mobile device and while being presented with a strong call to action, will be very likely to take immediate action by either calling your company's phone or at least sending you an e-mail. The reason is that most of the people use their mobile devices to satisfy an immediate on the go need for a service or product.

That is great news for professionals like attorneys, doctors, service providers, marketing and leads generation companies, restaurants, hospitality etc.

The fact that mobile search is by far one of the biggest growing markets right now is no news. In the US more than 50% of the searches are currently done from mobile devices and the market keeps growing. It is very likely that over the next 3-5 years mobile search will strongly dominate the whole search market.

Our company is asked to present proposals on designing mobile leads generation systems including systems that target the customer where it is, when he/she is using his/her smart phone. And systems that store leads data such as name, phone #, e-mail address, location, search terms, preferences etc.

The systems that we currently have in place are hard hitting and highly profitable and customers always come back to us for more sophisticated features or to expand the service in other verticals. Some companies ask for comprehensive platforms / frameworks targeting multiple verticals, geographies and classes of services.

Whoever you are and wherever you are we are strongly recommending you to jump the wagon of mobile sales and marketing leads generation.

Make it a great day!

Adrian Corbuleanu
Miami Beach, FL
http://wittywebnow.com